Bloomberg Tech

Apple and Google Vs. EU, and Apple's Big Bet on AI

Sep 10, 2024
Apple and Google find themselves in a legal tussle with the European Union, facing multi-billion dollar penalties. Meanwhile, Apple makes a bold AI push with its latest product line featuring the iPhone 16 and enhancements in health tech through the Apple Watch. Oracle's shares surge on strong AI demand, illustrating the growing market impact of artificial intelligence. The evolving landscape showcases not just legal battles, but also fierce competition in innovation as tech giants race to redefine their roles in a rapidly changing industry.
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