Carlos Gil, global marketing leader, bestselling author of The End of Marketing, and Brand Evangelist at GetResponse, shares bold, future-focused insights on why traditional marketing is fading and how humanizing your brand is the key to standing out in the AI era. We dive into the evolving role of AI in marketing, the power of employee advocacy, and why building authentic brand relationships will define the next generation of marketing success.
Today we discussed:
[00:00] Opening
[00:09] Introducing Carlos Gil
[02:23] Brands Need to Humanize
[07:46] AI and the Need for Human Relationships
[12:25] Communicating the Human Element of Your Brand
[15:49] Omni-channel Marketing
More About Carlos Gil:
Check out Carlos Gil on https://www.linkedin.com/in/carlosgilonline/
Read The End of Marketing: Humanizing Your Brand in the Age of Social Media by Carlos Gil: https://amzn.to/4bHn9Rh
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