Our Google Ads Strategist, Caden Thompson, reveals a strategy focusing on new customer acquisition. He also shares how to calculate your cost to acquire a new customer in Shopify and walks you through how to track and analyze data from Google Ads and correlate it with Shopify.

With this knowledge, you can measure the success of the strategy effortlessly. Watch this video now to optimize your Google Ads campaigns based on analyzed results, giving you the most value from each ad spend.

Connect with Caden on LinkedIn: https://www.linkedin.com/in/cadenthom...

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0:00 How to Get More New Customers With Google Ads

3:30 Calculating New Customer Acquisition

5:52 Tracking Correlations

11:05 Possible campaign performance effects and other factors to consider

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