Rohan Gunatillake, in this presentation taken from the Buddhist Geeks Conference in 2011, explores how Buddhism can learn from the suffering of other established systems such as the music, publishing and journalism industries. Rohan outlines his presentation based on the Buddha’s Four Noble Truths, explains how he used the concepts presented to launch an iPhone app, and challenges other entrepreneurs to join in the quest to bring these values to other business initiatives. Episode Links: http://rohangunatillake.com buddhify ( http://buddhify.com ) See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.