The Dental Marketer From Clinician to CEO: How to Work ON Your Practice Instead of IN It | Lisa Grogan | 567
Are you trapped in the daily grind, or are you steering your practice towards real growth?
In this episode, we explore the heart and mind of dental practice success with Lisa Grogan, a respected dental coach whose journey began by chance and evolved into a passion for transforming practices.
Lisa pulls back the curtain on what it takes to elevate a dental practice beyond clinical excellence. She shows why dentists must step up as business leaders, not just healthcare providers, and how this shift influences everything from patient trust to practice profitability. Through relatable stories and practical strategies, Lisa reveals how communication, mindset coaching, and patient-centered visuals can dramatically increase treatment acceptance. She confronts common stumbling blocks like confusion around pricing, wavering confidence, and limiting beliefs, while spotlighting the use of social media and influencers to attract ideal patients. Above all, Lisa encourages dentists to embrace storytelling and holistic management as essential tools for sustainable growth.
What You'll Learn in This Episode:
- The biggest mindset shifts that help dentists move from clinician to business owner
- How to use effective patient communication to build trust and boost treatment acceptance
- Practical ways to increase transparency and confidence when discussing pricing
- Strategies for leveraging social media and local influencers to grow your patient base
- The role of visual tools and storytelling in educating patients
- How belief systems can limit or expand your practice growth (and what to do about it)
- Step-by-step tactics for implementing mindset coaching in your practice
- Why working on your business matters as much as working in it
- The power of holistic practice management for long-term success
Discover how simple shifts that can make the difference in your dental practice! Press play and start leading your business forward!
Sponsors:
CareStack: Modern, Secure, Cloud-Based Dental Software for Growing Your Practice! With state-of-the-art features including Online Appointments, Integrated Payments, Text Reminders and more. Click the link here for a special offer: thedentalmarketer.lpages.co/carestack
Guest: Lisa Grogan
Business Name: Lisa Grogan Dental Coaching
Check out Lisa's Media:
Website: lisagrogandentalcoach.com
Instagram: instagram.com/lisagrogan_dentalcoach
Email: hello@lisagrogancoaching.com
Lisa's Social Media Course: lisagrogancoaching.mvsite.app/products/courses/view/1179602/?action=signup
Lisa's Smile Assessment Form: lisagrogandentalcoach.com/online-dental-coaching-resources
Lisa's Social Media Masterclass Video: youtu.be/bDbZJHzilfw
Want the Reception Call Conversion Kit from this episode? Find it here! thedentalmarketer.lpages.co/reception-call-conversion-kit
Host: Michael Arias
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Join this podcast's Facebook Group: The Dental Marketer Society