The CPG View cover image

The CPG View

The Future of Retail Media: Inside GoPuff’s Innovative Approach with Dan Folkman (Daniel Folkman, SVP Business at Gopuff)

Oct 24, 2024
28:08

Retail media is evolving rapidly. How do you see the future of retail media, and what role do you envision Gopuff playing in shaping that landscape?


Gopuff continues to innovate in retail media, what opportunities do you see for brands to engage with consumers in new and meaningful ways through your platform?


Can you walk us through the key features of the new Gopuff Ads Platform and how it enhances the ad experience for both customers and advertisers?


What do you believe is the most important quality for a leader to have in today's fast-paced business environment?


What are you most excited about in the near future, whether in your professional journey or the industry as a whole?

 

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