The SaaS Revolution Show How to be global from day 1 with Max Armbruster
On the latest episode of the SaaS Revolution Show, we host Max Armbruster, Founder of Talkpush, about being truly global from day 1.
It’s a topic that fits Max all too well as he would easily qualify as a global citizen of the world. Having lived pretty much everywhere around the globe, his current home is Hong Kong. Talkpush is his fourth company, which he started in 2014. While the HQ of the company is technically Hong Kong where Max sits with two other people, the reality is that the conversational Candidate Relationship Management system has been global from day 1 and has 5 homes.
That wasn’t the advice Max had received at the beginning. Instead of focusing on one market alone and growing slowly, Max decided to approach growth differently - working with enterprise customers he would follow existing customers around the world and expand in each market where they were present rather than seek to find new customers in one place. The plan has worked out well and Talkpush currently employs 45 people and after an initial seed round is a 100% customer-funded.
Listen on to hear:
- How Max de-risked expanding into new markets
- How to approach each market individually from a technological
perspective - One way to make sure your positioning is right in each market
Max is one of the excellent speakers we will host at SaaStock Asia, which will take place in Hong Kong, May 14th - 16th. He will be joined by other successful founders from Hong Kong such as François Chabaudie, Co-Founder & CEO, Neoma and Paul Lugagne Delpon, Co-Founder Easyship as well as international founders who have already ventured onto the Asian market successfully such as Eric Siu, CEO at Single Grain, Bjoern Zinssmeister, CEO and co-founder, Templarbit and Peter Coppinger, CEO and co-founder Teamwork. Find out more information about SaaStock Asia and get tickets.
If you are curious to learn what other companies are succeeding from the region, have a look at our list of 38 bright Asian SaaS stars from 11 countries.
Check out the other ways SaaStock is helping SaaS founders move their business forward:
🇮🇪 SaaStock Europe: 14-15 October 2025 | Dublin, Ireland
Book tickets: https://saastock-europe.com/tickets/
🇺🇸 SaaStock USA 2025: April 2026 | Austin, Texas
Book tickets: https://saastock-usa.com/
🤝 SaaStock Founder Membership: A private members group of B2B SaaS founders between $100K - $10M ARR who are committed to growth and helping others (https://www.saastock.com/founder-membership/)
🌎 SaaStock Local: Monthly meet-ups in cities all around the world, bringing together SaaS enthusiasts and experts to discuss the most pressing topics in SaaS (https://local.saastock.com/home)