This Old Marketing - News Podcast Weekly with Joe Pulizzi and Robert Rose Are Corporate Social Media Handles Dead? (424)
John Deere's search for a new social media creator leads to an important conversation - are corporate social media handles dead?
Faced with possibly paying for the news, Google starts removing links to California news sites for some users. And the winner for the dumb move of the year goes to...
The VC market for creator startups is up the the first time in multiple quarters, while a group of TikTok influencers send a nasty gram to Joe Biden.
Hits and misses include Dove and AI and Caitlin Clark on SNL.
Rants and raves include gaming Spotify and the Chief Marketing Officer tenure.
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This week's links:
John Deere Hunts for Chief Tractor Officer
TikTok Influencers Send Letter to Joe Biden
This week's sponsors:
Get the 2024 State of Marketing Report from Hubspot --> https://clickhubspot.com/psg
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