The GaryVee Audio Experience What NFTs Will Mean To Brands And Their OG Community
May 7, 2021
Dive into the dynamic world of NFTs and their role in building brand communities. Discover how NFTs can create exclusive experiences and deepen audience connections. The discussion highlights the authenticity of artistic expression and the importance of genuine engagement over validation. Learn about the speaker's journey in using NFTs to foster values like empathy and patience. Plus, get insights into acquiring NFTs from the VFriends collection while promoting kindness and positive community values!
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Episode notes
Meaningful NFT Projects
- Create meaningful NFT projects that leverage smart contracts and utility beyond just the artwork.
- Move the NFT conversation away from mere JPEGs to the potential of smart contracts and real-world applications.
NFT Network Effect
- NFTs are creating a powerful network effect, connecting users and communities in new ways.
- This network effect is still in its early stages and has vast untapped potential.
Early Adoption Parallels
- Gary Vaynerchuk expresses excitement about NFTs and their connection to intellectual property.
- He draws parallels to his early adoption of the internet and social media, emphasizing the potential of NFTs.