The P.T. Entrepreneur Podcast EP163 | Mobile vs. Stand Alone Practices
Feb 13, 2019
15:00
Someone asked me about concierge (mobile) PT versus having a standalone clinic, and it's a great question. While people will absolutely pay a premium for convenience, you have to factor in the inconvenience to you. I break down how to decide which model is right for you based on your time, income goals, and what you actually enjoy doing long-term.
π Key Takeaways:
- People will pay for convenience, but you must charge a premium to make it worth your time.
- Track your driving. Mobile PT can easily eat up 12-14 hours a week in the car, which limits your patient volume.
- To justify mobile PT, you need to bill for your travel time. If a visit is an hour and travel is 30 minutes, you need to charge for 1.5 hours of your time.
- A standalone location gives you more control, credibility, and a space you can be proud of.
π§ Pro Tip: Ask yourself this one simple question: Is the convenience for your patient worth the inconvenience to you?
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