Episode #8 | Now What? with T. Clay Buck

Oct 25, 2023

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In this episode of The Fundraising Elevator, T. Clay Buck, Founder of TCB Fundraising and The Fundraiser's Planner, shares essential insights into the post-campaign phase of fundraising. Clay emphasizes the significance of post-campaign analysis, where we learn from past experiences and make data-driven decisions. He discusses the shift from campaign-focused thinking to fostering lasting donor relationships through storytelling and personalized communication. Clay explores the donor's journey beyond the initial donation and strategies for long-term donor engagement. Finally, we discuss the importance of adaptability in the ever-changing fundraising landscape.

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This Episode Brought to You by:
Swaim Strategies: https://swaimstrategies.com
Utilizing over 20 years of nonprofit event strategy and production expertise, Swaim Strategies coaches and teaches organizations how to increase the impact of their fundraising events.

The AV Department: https://theavdept.com/
As a full-service event AV and video production partner, The AV Department’s technical event production and media content generation provide you with a range of experience and talent from a partner who wants to know you and work together year after year.

Speakers

Samantha Swaim

LinkedIn: https://www.linkedin.com/in/samantha-swaim-a28a9a4/

Instagram: https://www.instagram.com/swaimstrategies/

Kristin Steele

LinkedIn: https://www.linkedin.com/in/kristin-steele777/

Instagram: https://www.instagram.com/swaimstrategies/

T. Clay Buck

LinkedIn: https://www.linkedin.com/in/tclaybuck/

| RESOURCES |

Book Consulting Time with Sam and Kristin: https://swaimstrategies.com/solutions/#consulting

Learn More About Elevate and the Elevate Conference for Your Fundraising Events: https://swaimstrategies.com/elevate-conference/

Planning a Successful Major Donor Event: https://swaimstrategies.com/solutions/#book

Connect with Swaim Strategies: https://swaimstrategies.com

Connect with The AV Department: https://theavdept.com/

The Fundraiser's Planner: http://www.myfundraisingplanner.com

Fundraising with Clay: https://tcbfundraising.com/services/

A Spirituality of Fundraising by Henri Nouwen: https://henrinouwen.org/read/a-spirituality-of-fundraising/

Offer: Use the code ELEVATOR at www.tcbfundraising.com to take an additional 25% off The Fundraiser's Planner