Are you building a self-centered brand? In 2023 it's more important than ever to remove the focus from yourself and put it on YOUR PEOPLE. And in today's episode we're talking about how you can bring value, serve, and empower your people while still being a powerful and authoritative leader.

StoryBrand Prompts:
1. What does the hero want?
2. Who or what is opposing the hero getting what she wants?
3. What will the hero's life look like if she does (or does not) get what she wants?

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