My First Million The Startup Sins Of Uber, Why Scaling Is Overrated, and More
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Sep 15, 2022 Explore the unconventional startup strategies of Uber and why traditional scaling might be overrated. Learn how salaried positions can still lead to millions and discover the surprising growth of the private security industry. Dive into funny anecdotes about bizarre social media trends and the importance of community over metrics in building successful businesses. Plus, hear insights on navigating tech job offers and the unpredictable nature of investment opportunities in both tech and fashion.
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Personalized Music Marketing
- An Instagram ad for a hip-hop group led to a personalized marketing funnel.
- It included direct messages, custom songs, and concert invitations, demonstrating a focus on building a strong fanbase.
Do Things That Don't Scale
- Focus on acquiring your first 100 or 1,000 true fans.
- Do things that don't scale to cultivate deep relationships with your early adopters.
Product Hunt's Manual Growth
- Ryan Hoover's Product Hunt initially scaled through manual outreach.
- He personalized emails and tweets, fostering a strong early community.