Practical AI Sidekick is an AI Shopify expert
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Dec 11, 2024 
Mike Tamir, a distinguished ML engineer and Head of Machine Learning at Shopify, joins Matt Colyer, Director of Product Management for Sidekick, to discuss Shopify's AI capabilities. They dive into how generative AI enhances the e-commerce experience through tools like Sidekick, which acts as an AI assistant for merchants. The conversation also touches on the integration of large language models to improve customer service and operational efficiency, as well as the impact of AI on modern branding strategies.
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Shopify's AI Turning Point
- Shopify's major AI adoption started around 2022.
- This shift coincided with Mike Tamir and Matt Colyer joining the company.
Mom's ChatGPT Poem
- Matt Colyer's mom used ChatGPT to write a poem.
- This widespread fascination with AI's potential sparked Shopify's interest in applying it to commerce.
Evaluating AI
- Evaluating AI model performance requires clear metrics and rigorous testing.
- LLMs can sometimes outperform humans in specific evaluation tasks like search relevance.