The Edward Show From Not Ranking to #1: My Step-by-Step SEO Strategy
May 4, 2025
Discover a unique strategy that propelled a previously invisible webpage to the coveted #1 spot on Google. The host shares surprising insights that go beyond traditional methods like backlinks and keyword selection. Learn about the challenges faced and the unexpected changes that led to a surge in rankings. This mind-blowing hack is perfect for anyone struggling with SEO issues and seeking effective solutions. Uncover the science behind why these adjustments work in transforming web visibility and authority.
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Page Initially Failed to Rank
- Edward Sturm had a page perfectly optimized for a keyword but it didn't rank for years despite being in Google's index.
- The page suddenly ranked #1 briefly after 1.5 years, then dropped off, finally rising consistently after further action.
Topical Authority Matters More Than Optimization
- The site was pivoting topics and lacked topical authority for this new subject, causing ranking failure.
- Despite perfect on-page optimization, the low authority in the new topic prevented Google from ranking the page.
Quick Changes Led to #1 Ranking
- After making 10-minute changes and moving the page to a new URL, Edward saw the page jump from no ranking to #1.
- He maintained this top ranking continuously after April 9th, 2025.