How a One-Man Recruiter Closed 22 Executive Searches by Doing What Others Won’t

Dec 11, 2025

01:06:48

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🔥 SHOW NOTES — The Elite Recruiter Podcast

Episode Title: How a One-Man Recruiter Closed 22 Executive Searches by Doing What Others Won’t

1. EPISODE HOOK

Most recruiters overcomplicate this business. Craig Picken built a multi-seven-figure executive search practice by doing the opposite—and he did it as a one-man army. This episode reveals how.

2. WHY THIS EPISODE MATTERS

If you're tired of inconsistent billings, weak client relationships, or low-margin searches, this conversation will change how you operate. Craig shares the simple—but uncomfortable—moves that helped him win 22 retained searches and become the go-to recruiter in his niche.

3. WHAT YOU’LL LEARN

• The niche strategy Craig used to dominate aviation & aerospace

• How he wins CEO/COO/CFO searches without going through HR

• His “dartboard framework” for mapping decision-makers

• The mindset shift that fixes most BD problems

• The one move that closes more searches: “get on the plane”

• How podcasting attracts PE firms + high-value clients

• The truth about counteroffers, burnout, and why simple beats sophisticated

4. ABOUT THE GUEST

Craig Picken is a leading executive recruiter in aviation & aerospace. As a one-man boutique firm, he's built a reputation for elite placements and is trusted by CEOs and private equity leaders across the industry.

5. EXTENDED VALUE TEASE

Imagine knowing exactly who to call, how to speak their language, and how to position yourself as the only recruiter worth hiring. Imagine landing higher-margin searches, working directly with decision-makers, and becoming the recognized expert in your niche. That’s the transformation this episode delivers.

6. LISTEN NOW CTA

Want to become the recruiter clients seek out—not the one begging for job orders? Hit play.

7. TIMESTAMP HIGHLIGHTS

00:03:03 — From Navy aviator → elite recruiter

00:07:04 — The moment that pushed him into search

00:12:24 — Punching above your weight early

00:15:04 — What to decline and why it matters

00:16:48 — How writing + podcasting built authority

00:21:16 — Turning podcast episodes into placements

00:24:12 — Craig’s “dartboard” org-mapping system

00:28:29 — Conference strategy that fuels his pipeline

00:29:52 — Why flying out closes more searches