
Eat Sleep Work Repeat - better workplace culture Strong team identity delivers success
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Nov 2, 2025 Jeremy Holt, a seasoned occupational psychologist and author, delves into the pivotal role of identity in team dynamics. He explores how strong identities can propel performance, citing his research showing a 53% increase in team success. Holt discusses the TRIBE model, which emphasizes co-created identities, and how youth sports can foster lifelong connections. He also shares insights from coaching the Hove Spartans, transforming them from underdogs to champions through shared identity and culture. Practical tools for leaders and change-makers round out this enlightening conversation.
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Identity Trumps Raw Talent
- Identity drives team success more than talent according to Jeremy Holt's work.
- Teams with strong shared identity outperform weaker teams by a large margin.
Applying Identity Work To Hove Spartans
- Jeremy started applying his identity work to a youth rugby team, Hove Spartans, after being challenged by a friend.
- He realised leading his own team required overcoming personal discomfort to change his approach.
Childhood Teams Shape Lifelong Belonging
- Sport often provides the childhood experiences that form deep, lasting group belonging.
- Those early team bonds can persist into adulthood and shape identity strongly.



