The Happy Entrepreneur

The authenticity dilemma

Oct 6, 2025
In this engaging conversation, Amanda Baker, a story coach and founder of the Tell Five Stories methodology, helps creators reconnect with their authentic selves. She explores the delicate balance between being true to oneself and market visibility, emphasizing authenticity as a practice rather than a strategy. Amanda shares her journey of overcoming social media burnout and the importance of storytelling grounded in clarity and connection. With insights on escaping algorithm-driven pressures, this dialogue champions joy-driven creativity and the significance of choosing to show up as your true self.
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ANECDOTE

Meeting In Real Life Mirrors Online Voice

  • Amanda met Carlos at Anne-Laure's book launch and recognised his online voice in person.
  • That brief real-world meeting led to ongoing chat and the fireside conversation they later recorded.
INSIGHT

Authenticity Is A Feeling And Practice

  • Amanda defines authenticity as a feeling and a practice of reconnecting to oneself, not an outfit to wear.
  • She emphasises noticing what feels true, then checking whether it connects with your audience.
INSIGHT

Being Over Strategy

  • Carlos frames authenticity as a way of being, not merely a marketing tactic to 'rise above the noise'.
  • Amanda adds that authenticity must realign continuously because people evolve and meaning moves.
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