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The B2B Revenue Executive Experience

Episode 254: The Role of the Chief Customer Officer with Michael Hubbard

Aug 23, 2022
41:15

Customer obsessed”

“Customer-centric”

“Customer focussed”

These are the buzzwords companies use to show off how much they focus on their customers.

But only a few are doing this consistently with measurable success.

The true measure of customer centricity can only be found by asking this question:

What percentage of your new business comes from existing customers?

To share more about how a Chief Customer Officer should be driving this in your business, we’re joined by Michael Hubbard, Senior Vice President of Customer Success, Services, and Support at Smartsheet, an NYSE-listed SaaS company that has built a workflow management platform that empowers business of all sizes to scale and deliver value. Michael covers the role of the Chief Customer Officer in maximizing customer lifetime value.

Join us as we discuss:

  • Why is the lifetime value of a customer so important?
  • The role of the Chief Customer Officer
  • The Power Of Feedback   

Now that you know the importance of customer success and being customer-focused… it’s time to learn how to discover some sales methodology secrets and prepare a winning GTM strategy. Check out the full list of episodes here: The B2B Revenue Executive Experience.

Listening on a desktop & can’t see the links? Just search for B2B Revenue Executive Experience in your favorite podcast player.

The B2B Revenue Executive Experience is handcrafted by our friends over at: fame.so

Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at Salesfare

Check out our three most downloaded episodes:

If you are interested in joining The B2B Revenue Executive Experience as a guest, please complete this form: fame.so/vsa-guest

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