52. 3 Reasons Why Your Diary is Still Not Full

In Episode 52, Gerda unpacks the three core reasons why your diary is still not full and why “just do more marketing” is almost never the whole answer. 

Whether you run a solo practice or a growing group practice, empty appointment slots create stress, cash flow pressure, and, over time, burnout. This episode is all about diagnosing the real problems, so you can finally fix them.

More specifically, Gerda walks you through the full client journey - from enquiries, to front desk conversations, to clinical engagement - and shows you exactly where the “leaks” usually are. You’ll learn how to think like a business owner (not just a clinician), use your data, and put practical systems in place so your diary can stay consistently full in an ethical, values-aligned way.

In this Episode, you will learn (among others):

• The three core reasons your diary isn’t full.
• How to empower your front desk to convert with compassion so more enquiries become bookings.
• The key clinical metrics to track and what they reveal about client engagement.

Who This Episode Is For:

• Allied health practice owners who are tired of staring at gappy diaries and guessing what’s going wrong.
• Group practice owners who want to protect cash flow, support their team, and reduce the risk of burnout.
• Solo practitioners who need a clear, practical roadmap to consistently filling their books.

Tune in for a practical, eye-opening breakdown of why your diary is still not full and walk away with clear next steps to build a practice you can’t stop smiling about.

Enrolment is now open for the January 2026 Intake of the Private Practice Success Academy, including 1:1 options with Gerda personally. 

To express your interest email gerdam@private-practice-success.com with the word Academy in the Subject Line and she’ll send over all the details. 

Connect with Private Practice Success & Gerda here:

• Would you like Gerda's help in growing your practice? Step 1 is to complete this short form HERE. Gerda will personally go through your answers and will respond asap.
• Follow the Private Practice Success Facebook Page
• Follow Gerda on Instagram
• Connect with Gerda on LinkedIN
• Join the Private Practice Success Facebook Group - exclusive to practice owners.
• Email Gerda directly at gerdam@private-practice-success.com
• Order your hard copy of Gerda's book, The 7-Figure Practice HERE.
• Ready to work with Gerda? Send in your details HERE and she will be in touch.