How I AI

How a Former Microsoft Exec Uses AI to Build a Video-First Business

16 snips
May 8, 2025
Natasha Clower, a Clarity Coach and mentor for men, shares how AI transformed her journey from corporate tech to empowering leaders. She discusses overcoming the fear of being seen on camera and how AI acts as both a mirror and a creative partner. Natasha also highlights essential tools that amplify her productivity in video creation while emphasizing the emotional hurdles content creators face. Her insights serve as a roadmap for those looking to blend technology with authenticity in their creative endeavors.
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ANECDOTE

Natasha's Daily AI Workflow

  • Natasha Clower uses AI tools daily to transcribe, edit, research, and create visual content for her videos.
  • She collaborates closely with Claude AI as an assistant for refining messages and uses Canva's Magic Draw for visual storytelling.
ADVICE

Optimize YouTube with vidIQ

  • Use vidIQ to optimize YouTube videos by ensuring all necessary elements like end cards and keywords are included.
  • Let the tool guide you, especially in the beginning, to avoid missing key steps in your uploads.
ADVICE

Overcome Camera Fear with AI

  • Start with faceless video tools like Lumen to overcome camera fear.
  • Upload your audio or text to create engaging videos without appearing on camera initially.
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