The Brand Called You How To Build A Sustainable Brand? | Sridhar Ramanujam, Founder, Brand-Comm
Tune in to the latest episode of The Brand Called You and get enlightened on everything about branding and advertising. Today we host one of the tallest leaders in the Indian Advertising Industry, Sridhar Ramanujam. Sridhar is the Founder of Brand Comm. He shares his invaluable experience of many decades in the field of advertising and branding. In the interview, Sridhar talks about the evolution of advertising from traditional mediums like newspapers, television, etc to the new social media era of advertising.
Advertising has come a long way from the era of madmen to digital platforms. Sridhar explains how digital platforms are a much quicker way to do personal branding and advertising and shares how analytics are much easier on digital platforms. Also a renowned author, Sridhar shares about the books he has written on advertising and branding. Tune in and find out how technology and digital platforms have completely changed the advertising industry while learning a few tips on how to successfully build a sustainable digital brand.
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