Building your Brand E4: The benefits of podcasting as a marketing tool with Lucy Lucraft
Feb 22, 2021
35:50
In this episode I chat to Lucy Lucraft all about the benefits of podcasting as a marketing tool. Lucy is an award nominated freelance journalist and podcast producer based in Brighton. A former travel writer she has bylines with The Sun, Express, Lonely Planet, Stylist, Red, The Pool and Mother & Baby but now focuses on helping womxn make podcasts while making her own!
We talk about:
- Why podcasting is great for building your brand
- What are some of the mistakes people make
- Important things to think about when considering starting a podcast
- Tips for creating artwork and choosing music that reflects the podcast well
See more from Lucy:
Lucy’s Podcast with Aja Barber
To find more from Liz visit lizmosley.net and follow her on instagram at @lizmmosley