Alex Prouhet (Global Director Deliveroo Advertising) and Nicole Kivel (MD Northern Europe at Criteo) join Efrain and Daniel to speak about how they've joined forces to create a unique commerce value proposition.
Topics covered in this conversation include:
- The value of a Q-Commerce for FMCG brands, such as hyperlocalization
- How Criteo is bringing innovation and technology to the table to create a total RM platform
- Future potential for Consumer Goods and also non-endemic brands on the platform
- Deliveroo's 3 Grocery propositions
The FMCG Guys