How Long Should You Spend on Marketing Before You Give Up?

[00:27] Today’s Topic: How Long Should You Spend on Marketing Before You Give Up?

[00:41] Neil gives up on tactics, instead of marketing as a whole.

[01:00] He’ll try out five to ten tactics and keep whatever works.

[01:20] In many cases, if you don’t experiment, you will just spin your wheels.

[01:50] Eric was hanging out with the Zapier CEO and they agreed it is difficult to hand off marketing.

[02:45] There are constantly new tactics, so you need to incorporate those into your workload.

[03:15] Keep trying to improve all the time and integrate new techniques into your workflow.

[03:35] You won’t see traction with SEO within the first six months.

[04:00] Ahrefs will help you track your impressions and any traction you’re getting.

[04:40] Be patient when working with long-term solutions.

[04:45] With paid advertising, you need to make it work right away, because you will lose a lot of money otherwise.

[05:48] You should look to grow your organic keywords by 10% month by month; for SEO, you should look to grow your top three keywords by 10% month by month.

[06:07] That’s all for today!

[06:11] Go to Singlegrain.com/Giveway for a special marketing tool giveaway!

How Long Should You Spend on Marketing Before You Give Up? | Ep. #577