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Video Creators

The Art of Intrigue to Keep Your Viewers Watching MORE!

Sep 4, 2023
Learn the power of open story loops and how they create suspense and engagement in YouTube videos. Discover techniques for creating intrigue and keeping viewers hooked, such as using obstacles and unanswered questions. Explore the use of cliffhangers and hooks to maintain audience interest. Understand the importance of closing loops and sharing past experiences for impact.
41:05

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Quick takeaways

  • Open story loops are a powerful storytelling technique that keeps the audience engaged and wanting more by introducing unresolved questions or obstacles.
  • Closing open loops too early or overusing them can result in disengaged viewers and confusion, while neglecting open loops in video series can fail to provide compelling reasons for viewers to continue watching.

Deep dives

The Power of Open Story Loops

Open story loops, also known as narrative cliffhangers, are a powerful storytelling technique that keeps the audience engaged and wanting more. By introducing unresolved questions or obstacles, creators can create suspense and curiosity, pulling viewers into the next moment of the video. These loops can be opened at the beginning of the video through titles and thumbnails, as well as throughout the content to maintain engagement. However, it is important to close these loops eventually to provide satisfaction to the audience. Overusing or neglecting open loops can lead to confusion or disinterest. Additionally, incorporating open loops within video series can help retain viewers and keep them coming back for more.

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