AI Snips
Chapters
Transcript
Episode notes
Promotion As A Service
- Jason Fifer reframed self-promotion as making something useful available to others rather than begging for attention.
- Thinking of promotion as a service removes awkwardness and makes sharing a responsibility.
LinkedIn Experiment That Worked
- Jason accepted hundreds of LinkedIn connection requests and messaged them resources about his work.
- People thanked him, engaged with his shows, and new opportunities and partnerships followed.
Promote What Helps People
- If you believe your work helps people, take responsibility to tell them about it and grant access.
- Treat promotion as a gift and use direct moments to explain relevance without apology.