The Rich Somers Report

"Essential Marketing Tips for Entrepreneurs" | Trevor Crowley (Saturday Edition) E320

Mar 16, 2025
Trevor Crowley, an entrepreneur and host of the Real Business Owners podcast, shares valuable insights on effective marketing strategies. He highlights the importance of first impressions through optimized websites and strong social media presence. Trevor contrasts organic content marketing with paid advertising, pinpointing common mistakes entrepreneurs make. He emphasizes crafting compelling hooks and utilizing webinars and lead magnets for sustained growth, providing actionable tips for both newcomers and seasoned business owners aiming to attract more leads.
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ADVICE

Invest Time or Money in Marketing

  • Invest time or money in marketing to build brand awareness effectively.
  • Use your current resources wisely, evolving from time investment to money to grow your business.
ADVICE

First Impressions Matter Online

  • Create a simple, professional online presence including a website and active social media.
  • People check online first, so appearance and transparency build trust and encourage business.
ADVICE

Start Small with Local Paid Ads

  • Use local paid social media ads by boosting posts to target specific community demographics cheaply.
  • Spending small budgets effectively can generate local business leads and build follower base.
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