Gym World Worldwide
3 simple ways to get more gym leads online
Apr 4, 2025
Kaleda Connell, CEO of Kilo and a branding and marketing expert for gym owners, shares invaluable insights with Mateo Lopez. They discuss common social media mistakes that hinder gym growth and the importance of improving online visibility. Kaleda emphasizes effective website management and clear calls to action to attract leads. She also highlights the power of a well-optimized Google Business Profile and the use of professional photography to authentically showcase gym culture. Tune in for actionable strategies to enhance lead generation and engagement!
45:49
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Quick takeaways
- Regularly updating your Google Business Profile can significantly enhance local SEO, attracting more potential clients to your gym.
- Creating engaging social media content that tells compelling stories and includes clear calls to action is crucial for converting leads into members.
Deep dives
Importance of Google Business Profile
Many gym owners overlook their Google Business Profile, which plays a crucial role in local SEO. It's essential to regularly update this profile, as it enhances visibility in search results and draws potential clients to the gym. Establishing a strategy for collecting reviews, posting relevant photos, and engaging with clients can help improve search rankings significantly. Consistency in managing this digital presence, such as posting regularly and responding to reviews, can lead to a competitive advantage over other local gyms.
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