#303 - Ethical Sales Funnels: Craig Andrews Shares How to Increase Sales Without Compromising Integrity (Allies 4 Me)

Description: Join us on this episode of the podcast as we sit down with Craig Andrews, Principal Ally and founder of the marketing agency Allies 4 Me. Craig is a sales and marketing expert who has developed a unique eight-stage framework called the Customer Value Journey, which helps businesses find strangers and turn them into high-paying customers.

In this episode, we discuss a variety of topics, starting with how to grow sales in a slowing economy. Craig shares his insights on how to convert your worst salespeople into master closers and how to shorten high-ticket sales cycles. He also talks about his most ethical sales funnel that increases sales while maintaining a high level of integrity.

Craig shares his expertise on creating an environment where people want to buy, rather than being sold to. He provides his litmus test for identifying a broken sales funnel and shares the essential elements of an effective First-Time Offer.

We also dive deeper into the concept of the First-Time Offer and explore why it's so important in complex and high-ticket sales. Craig reveals how a First-Time Offer can accelerate the trust-building process, leading to higher closing rates.

Finally, we discuss how the current economy is revealing what's broken in the current high-ticket sales process and what Craig would say to someone who's seen a slowdown in sales.

If you're looking for practical advice on how to improve your sales and marketing strategy, this episode is for you. Tune in to the podcast and learn from one of the best in the business.

To connect with Craig, visit his website: https://hub.allies4me.com/

Disclaimer: Not advice. Educational purposes only. Not an endorsement for or against. Results not vetted. Views of the guests do not represent those of the host or show. Do your due diligence.

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