LEADING BRANDS® — Wavebreak Podcast Scaling to Millions in Revenue Without Any Real Marketing with Matthew Jung
Matthew Jung joins the Wavebreak Podcast to share strategy and tactics behind the massive success of Last Crumb, a luxury cookie company that approaches marketing differently than most.
In this episode you’ll learn:
- Why they use a ‘drop’ model instead of a traditional ‘always on’ ecommerce model
- How they scaled from 0 to 40 employees (and what they learned about team building in the process)
- How Last Crumb managed to generate millions in revenue without any real marketing efforts
Matthew Jung is CEO at Last Crumb, luxury handmade cookies baked in weekly limited batches and delivered nationwide.
Links Mentioned
Sponsored by...
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Recharge — Over 15,000 merchants have launched and scaled their subscription business with Recharge. Be it a curated monthly box, recurring necessities or access to exclusive perks, Recharge powers billions of dollars in annual processing for more than 50 million subscribers.