Decoding AI for Marketing cover image

Decoding AI for Marketing

Venture Capital, AI, and Marketing: Where Are The Opportunities?

Jun 18, 2024
Jocelyn Goldfein, MD at Zetta, discusses AI opportunities in marketing. Topics include RAG, GPT-4, AI evolution, and integration in marketing tools like Adobe and HubSpot. Exploring AI advancements, challenges in VC forecasting, and industries revolutionized by AI technology.
39:35

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Quick takeaways

  • AI revolutionizes marketing tasks like lead generation and content creation.
  • Venture capital funding in AI leads to innovation in developer tools and data infrastructure.

Deep dives

Foundation Models Transforming AI Ecosystem

Foundation AI models like OpenAI are changing the landscape with their massive funding rounds, leading to innovation in developer tools, applications, and data infrastructure that can follow traditional venture paths.

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