The Product Experience
How to build great hardware and software products with Dominik Busching (Head of Product, tado)
Jan 24, 2024
Dominik Busching, Head of Product Management at Tado, discusses the challenges of integrating hardware and software in product management. They explore cross-functional teams in hardware and software development and the lack of resources for hardware in the product industry.
30:06
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Quick takeaways
- Hardware development timelines are longer and more phased than software development.
- Integrating hardware and software requires adapting processes and aligning OKRs across teams.
Deep dives
Head of Product Management at Tado introduces the company and its IoT products
Dominic Bushing, Head of Product Management at Tado, discusses the company's focus on designing and building home energy management systems using IoT technology. Tado's legacy product, a smart thermostat, is at the core of its business, which includes hardware devices, a consumer app, and a software-as-a-service proposition for both B2C and B2B markets. As a European market leader, Tado has sold approximately four million devices.
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