'LetterLand Steal these 5 "million-dollar" newsletter ideas to build in 2026...
13 snips
Nov 16, 2025 
Matt McGarry, founder of Growletter and former creator of Newsletter Operator, shares innovative strategies for building lucrative newsletters. He presents five million-dollar newsletter ideas, including dyslexia-focused content and B2B case studies. Matt discusses monetization methods ranging from memberships to courses, and the potential of AI-driven newsletters. He highlights the importance of personal branding and offers growth tactics using LinkedIn video and engaging founder group chats for insights. Ideal for aspiring newsletter creators!
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Unify Your Brand Around One Name
- Consolidate product and content names under one company brand to reduce confusion and build long-term recognition.
- Keep your face and voice in front of the brand while centralizing product names under Growletter to scale perception beyond a single founder.
Choose Problems People Live With Daily
- Pick a real problem-filled niche and build your newsletter as the core media channel for solutions, not just news.
- Dyslexia for adults or parents of dyslexic kids fits because it affects daily life and has high demand for practical tools and education.
Use Quizzes As Lead Magnets
- Use a short diagnostic quiz as a lead magnet to attract and convert undiagnosed or curious audiences into subscribers.
- Gate the quiz results behind an opt-in and follow up with targeted, helpful content to retain them.
