Revolutionizing Sports Fandom with Blockchain: An Interview with Sandy Khaund of Credenza

In this episode of Old Men, New Money, hosts Phil Larmon and Douglas Borthwick interview Sandy Khaund, the CEO of Credenza. Sandy discusses his journey from engineering roles at major companies to founding a blockchain ticketing company, Upgraded, which was later acquired by Ticketmaster. The conversation dives into the potential of blockchain in sports and entertainment, focusing on how Credenza leverages blockchain technology to enhance fan experiences, integrate disparate data systems, and provide personalized engagement. Sandy elaborates on the concept of pseudonymous identity and how blockchain can offer secure, personalized, and innovative solutions for sports teams, fans, and sponsors alike. The episode also touches on exciting use cases with the St. Louis Blues and the broader implications for digital identity and micropayments in the sports industry.

00:00 Introduction and Host Greetings

00:20 Guest Introduction: Sandy Khaund

00:48 Sandy's Career Journey

01:30 Blockchain Ticketing with Upgraded

03:59 Challenges and Innovations in Ticketing

09:11 The Future of Blockchain in Ticketing

20:04 Digital Identity and Blockchain

29:08 Decentralized Autonomous Organizations (DAOs)

34:14 Digital Identity and the Digital Divide

35:36 Biometrics and Privacy Concerns

38:10 Introduction to Credenza

39:37 The Future of Personalized Fan Experiences

41:51 Blockchain and Pseudonymized Identities

46:36 Monetizing Sports Fandom

57:25 Fan Ownership and Private Equity

01:06:38 Conclusion and Final ThoughtsJoin us in staying updated with the latest by subscribing to our channels on YouTube, Spotify, and iTunes.

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