2,052 - 28 ChatGPT Leads?! The Future of Multifamily SEO Is Already Here

This episode is brought to you by https://www.ElevateOS.com —the only all-in-one community operating system.ElevateOS transforms property management, combining resident engagement, reservations, rent payments, maintenance, and concierge services into a single super app. It also uniquely integrates access control, intercoms, package lockers, and thermostats, eliminating app fatigue and redefining modern apartment living.Visit https://www.ElevateOS.com/MMN for a free demo and see how they can help you level up your operations.Ever wonder if ChatGPT is actually driving real leads to your multifamily communities?Well... it is.In today’s episode of Multifamily Collective, I’m sharing a fascinating real-world stat: 28 legitimate inquiries from ChatGPT—right into one of our communities. And not hypothetically. These were clickable, trackable leads driven by AI.This isn’t about what’s coming. It’s what’s already happening.In a quick back-and-forth with my friend Kerry Kirby at 365 Connect, we uncovered something that's reshaping how we think about lead gen: AI is already playing a major role in how prospects find your communities.If your site’s metadata and schema aren’t tight, clean, and SEO-savvy—you’re invisible. Full stop.The next generation of leasing isn’t human-first, it’s AI-assisted. Soon it’ll be AI-to-AI.So, is your digital presence ready for that?Tune in, and let’s unpack why PropTech and SEO need to be top-of-mind for every multifamily leader right now.👉 Like what you hear? Tap that Like button and Subscribe for more insights that keep your communities competitive and future-ready.