#108 - Nicole Spencer: Authentic Conversion

In the 108th episode of The Strength Connection Podcast, Mike and our special guest, Coach, Mentor, and the creator of Authentic Conversion, Nicole Spencer, will talk about the secret of Nicole’s quick success, the best approach toward her business, Nicole’s training process, take on online ads, and more.

Join us in this insightful and captivating talk!

In this chapter, you will discover:

(1:00) Introducing our special guest, Coach, Mentor, and the creator of Authentic Conversion, Nicole Spencer @nicole.authentic.conversion

(1:20) Business mastermind

(1:50) Meeting at CK FMS

(3:00) Competitive dancing and choreography

(3:20) Becoming a high school teacher

(3:40) Getting into a graduate program

(4:10) Getting married

(4:30) Going to New York City

(5:20) Introduction to personal training

(5:50) Getting hired at Equinox

(6:50) Evolution at Equinox

(7:15) Moving to SouthEast Georgia

(8:20) The idea of opening a fitness studio

(9:20) The secret to Nicole’s quick success

(12:15) Nicole’s best approach to her business

(14:45) Should I?

(16:00) Experience with working at another company

(17:15) The reason behind starting her own business

(18:05) Difference between working with clients vs. trainers

(19:10) Reason behind shutting down online training

(20:40) Nicole’s training process

(21:45) “If you don't learn the business skills, you don't have the clients to help.” - Nicole Spencer @nicole.authentic.conversion

(22:50) Mindset of Nicole’s average clientele

(23:30) More about Nicole’s training process

(26:15) Nicole’s take on online ads

(27:50) “If you don't know how to convert and connect with people organically, you will not ever convert anyone from ads.” - Nicole Spencer @nicole.authentic.conversion

(29:00) Gradual change in online ad conversion

(30:55) “In any area of life or business, it's only 5% of people who say they want to do something extraordinary, who will actually do it.” - Nicole Spencer @nicole.authentic.conversion

(32:25) Parallels between business and fitness

(33:40) Mastery by Robert Greene

https://www.amazon.com/Mastery-Robert-Greene/dp/014312417X 

(34:15) Consistency over creativity

(35:15) Nicole’s #1 key to success

(39:00) Shout out to Leila Hormoz @LeilaHormozi

(39:10) Train Track vs. Highway analogy

(39:55) About intuition

(45:25) Where to find Nicole Spencer? @nicole.authentic.conversion

Facebook: AuthenticConversion