This week, we have a familiar face on the podcast! Jennifer Zick, CEO of Authentic Brand joins us after her six-part takeover of the S2 Podcast to discuss her three big ideas!

In this episode, Jennifer shares her observation that many companies are (and should) get back to the basics to rediscover their why and their how, the importance of identifying the relational tradeoffs we make with clients when we work remotely versus in person, and how she and her brand balance diverse perspectives in a world of contradictions.

This episode is sponsored by S2 Sync.

Running the day-to-day of your business shouldn’t feel like herding cats, right? Well, it can. With a full team and full plates, it’s tough to have a pulse on the big picture all the way down to what’s going on today in the business.

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Everything from your Org Chart to Scoreboard, Quarterly Objectives to weekly meetings. You can track it all in S2 Sync. S2 Sync gives your business the clarity and control you need to breakthrough to the next stage/phase of your business.

Experience a free trial today at S2sync.com.

#008: Rediscovering Your Why with Jennifer Zick