193. How to Make More Money in Your Fitness Business Through Copywriting

If we've talked about the importance of copywriting once on this podcast, we've talked about it 100 times. It's that important and we spend an entire WEEK on it within IFCA. Today's episode is a different perspective on it as I (Erin) break down a few captions that were sent to me and have permission to lovingly destroy in hopes to make you a better copywriter and to make you more money.

 

Time Stamps:

 

(0:30) The Burden of Knowledge

(2:45) Shoot Me Over Your Captions

(3:28) The 5 Motivators

(5:35) First Example

(12:26) Post that Absolutely Crushed

(20:30) 6 Levels of Market Sophistication

(23:15) Scarcity Works

(24:28) Official Enrollment for IFCA 6.0

(31:30) Last Example

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