Our guest for Episode 11 is Todd Caponi, an award-winning author of The Transparency Sale and The Transparent Sales Leader. Todd’s motto is ‘transparency sells better than perfection,’ and when he isn’t writing you can find him speaking and leading workshops for revenue leaders and teams.
In this episode, Ross talks to Todd about his coaching and leadership journey, the five F’s to follow, and why you should rethink what you measure and ask for.