Omni Talk Retail Amazon Brings Healthcare to the Kiosk | Fast Five Shorts
Oct 18, 2025
Amazon is set to launch prescription pickup kiosks at One Medical in LA by December 2025. Patients will enjoy a seamless process using QR codes for immediate pickup after appointments. The discussion dives into whether this move is a genuine convenience or a strategic play for Amazon's healthcare expansion. Skepticism arises regarding potential challenges like stockouts and the scalability of this model. The hosts also explore how such innovations could pressure traditional pharmacies like CVS and Walgreens to enhance their services.
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Instant In-Office Pickup Workflow
- Amazon Pharmacy kiosks let patients pick up prescriptions immediately after One Medical visits using a QR code workflow.
- The kiosks hold location-tailored stock and show costs and pharmacist consult options in the app.
Show Costs And Offer Consults Upfront
- Present upfront costs and insurance estimates in-app to reduce checkout surprises and abandonment.
- Offer immediate pharmacist consults via video or phone to address patient questions before pickup.
Design Experiments To Minimize Dual Hurdles
- Test features in a controlled environment before broad rollout to avoid compounding adoption hurdles.
- Ensure stock and delivery alternatives are seamless to prevent added friction for users.