This week, I welcomed Trish Seidel onto the show. Trish is "marketing's big sister" on LinkedIn, where she shares advice on SEO, content strategy and growth.
We discuss:
- Scaling Springly's content to 100 articles per month
- Building content strategies & how to build clusters
- Setting standards for content quality
- Important processes for scaling
- Changing approaches to SEO now she's Head of Content at Djust (with a longer sales cycle)
- AI content—where she's using it
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