How will the first female IOC president lead the Olympics?

Join Philip Barker, Editor-in-Chief of The Journal of Olympic History, and Donald Rukare, President of the Uganda Olympic Committee, as they dive into the implications of Kirsty Coventry's historic presidency of the IOC. They discuss the hurdles she faces, including diverse representation and financial pressures. The conversation also touches on the changing landscape of athlete involvement and sponsorship ethics, revealing the complex interplay between politics and sport today. A fascinating look at the future of the Olympics!