My guest today is Allen Gannett, author of The Creative Curve: How To Develop The Right Idea, At The Right Time. By interviewing everyone from billionaires to neuroscientists, Allen developed four steps, backed by science, that you can follow to achieve creative success.

TIMESTAMPS:

00:39 What inspired Allen to write this book
2:12 Debunking the creative myth around Mozart
4:23 The truth behind JK Rowling & Harry Potter
7:04 IQ and creativity
8:59 Why you can learn new things, even at an older age
12:09 The truth about the 10,000 Rule
15:54 Creativity tip: The 20% Rule
20:08 Ben Franklin method & balancing novelty
25:13 Why you need a creative community
28:49 The importance of testing & feedback
31:17 Two books that had a huge influence on Allen

Learn more about the author:

Twitter: @Allen
Instagram: @Allen
Website: Allen.xyz

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