Kogan Page is one of the world's leading business book publishers and one of the last big independents. The company has just celebrated its 50th birthday, and in this episode I talk to MD Helen Kogan - daughter of founder Philip - about what it means to be independent, what commissioning editors look for in a proposal, and some hands-on, down-and-dirty tips for writing a business book that sells.
This is a fascinating glimpse into the workings of one of the truly great publishing houses, and to hear from the very top what they look for in the authors and books they take on.
The Extraordinary Business Book Club