

The Science and Mindset Behind World-Record Strength with Joe Sullivan and Brianny Terry
TOP TAKEAWAYS
- How to transition between strength and physique sports without losing muscle
- Why intent matters more than rep ranges for advanced athletes
- The psychology of coaching your romantic partner through competition prep
- Advanced PED protocols: when to add DHTs, orals, and peptides
- Why being "ready early" can be more challenging than traditional prep timelines
- The importance of individualized volume based on neuromuscular efficiency
EPISODE SUMMARY
World record powerlifter Joe Sullivan joins the show with IFBB Pro Brianny Terry to break down his first bodybuilding competition after 17 years in powerlifting. This isn't your typical "powerlifter tries bodybuilding" story - Joe suffered a career-threatening spinal injury in 2018 that forced him to completely reimagine his approach to training and recovery.
In this deep dive, you'll discover how Joe and Brianny navigated the unique challenges of relationship coaching, advanced supplementation protocols, and the mental shift from performance metrics to aesthetic goals. From injectable peptides to peak week carb loading, they share the exact strategies that took Joe from powerlifting legend to competitive bodybuilder.
CHAPTER BREAKDOWN
Background & Injury Recovery
Joe's 2018 spinal compression fracture and 5-year comeback journey using cutting-edge rehabilitation methods
The Transition Decision
Why timing, mindset, and support systems made this the perfect moment to switch sports
Nutrition Protocols
From 5,000 calories to structured meal plans without traditional "starvation" phases
Training Adaptations
How to modify powerlifting-style training for bodybuilding goals while managing injury limitations
PED Strategies
Test/primo base, transitioning to masteron/tren, timing oral additions, and managing side effects
Peak Week Execution
Carb loading protocols, posing practice, and managing fatigue in final weeks
Competition Experience
Stage nerves, judging feedback, and post-show reflections on the entire process
Relationship Coaching
The challenges and benefits of coaching your romantic partner through competition prep
ADVANCED SUPPLEMENTATION DISCUSSED
Injectable carnitine, ITPP for oxygen utilization, peak VO2 protocols, glutathione for recovery, and strategic oral timing for neurological enhancement.
CONNECT WITH OUR GUESTS
Joe Sullivan
Instagram: @joesullivan_aod
Coaching: theAODcollective.com
Brianny Terry
Instagram: @briannyt
Direct coaching inquiries via DM