231. James Colistra, Wonderfish, on the Power of Podcast Guesting

How can podcasting help you raise your profile, connect with the right audiences, and truly engage in ways other media can’t? In this episode of The PR Podcast, we sit down with James Colistra, founder of Wonderfish and creator of the Podcast Power Circuit™, to explore the power of podcast guesting.With a background in marketing and media at outlets like Forbes and The Economist, James brings deep expertise on how to turn podcast appearances into strategic opportunities. He shares insights on selecting the right shows, crafting authentic messages, and building lasting connections with listeners. Whether you’re a brand leader, entrepreneur, or communications pro, you’ll learn how podcasting can elevate your visibility, establish thought leadership, and open doors to new opportunities.The PR Podcast is a show about how the news gets made. We talk with great PR people, reporters, and communicators about how the news gets made and strategies for publicity that drive business goals. Host ⁠⁠Jody Fisher⁠⁠ is the founder of Jody Fisher PR and works with clients across the healthcare, higher education, financial services, real estate, entertainment, and non-profit verticals. Join the conversation on ⁠⁠Facebook⁠⁠, ⁠⁠Twitter⁠⁠, ⁠⁠Instagram⁠⁠, and ⁠⁠TikTok⁠⁠ at @ThePRPodcast.James Colistra: Twitter: https://x.com/jimjimma5Instagram: https://www.instagram.com/jimjimma5/LinkedIn: https://www.linkedin.com/in/jamescolistra/Wonderfish: website: www.wonderfishpr.comLinkedIn: https://www.linkedin.com/company/wonderfish/posts/?feedView=allThe PR Podcast: Facebook - https://www.facebook.com/ThePRPodcast/Twitter - https://x.com/ThePRPodcast1Instagram - https://www.instagram.com/theprpodcast_/TikTok - https://www.tiktok.com/@theprpodcast?