DTC Podcast

Ep 239: AKNF - TikTok Dark Sparks, Display Cards, and Why You Need to Continually Innovate for Q4

Sep 23, 2022

33:40

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Welcome to All Killer, No Filler the DTC Podcast.

Continuing our theme of BFCM/Q4 prep, this week with the focus being on TikTok

Put yourself in the seat of a marketing team, preparing for Q4, thinking about what the hell they need to do on TikTok to create profitable returns at scale

Why you need to innovate during Q4 and what that means
How to walk the wacky, weird line
Why you need a longer runway this year
How to use Dark Posting and Display Cards in your Ads to Halve your CPA

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