The GaryVee Audio Experience Your Ego is Hurting Your Brand
Jun 9, 2023
Join a lively discussion about the fast-changing ad industry and the role of social media in business success. Discover why understanding AI is crucial for modern entrepreneurs and how to leverage branding for deeper emotional connections with consumers. The conversation reveals insights on blending organic and paid marketing to maximize effectiveness. Plus, hear compelling advice on not leaving opportunities on the table and what it takes to rebuild a brand from scratch.
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Episode notes
Three Things Small Businesses Should Do
- Small business owners should focus on organic social content, especially on platforms like TikTok, LinkedIn, and YouTube Shorts.
- They should also learn AI prompt engineering to leverage tools like Midjourney and Bing.
Become a Media Company
- Every business should become a media company by creating a core platform like a podcast or social media series.
- This involves making creative content and acting like a publisher to drive growth and stay competitive.
Real Estate Agents and Social Media
- Gary Vaynerchuk recounts how real estate agents ignored his advice about social media and lost market share.
- Younger agents who embraced platforms like TikTok and YouTube gained significant business.