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The Aarthi and Sriram Show
EP 43 - Creating A Podcast Empire With Lauryn and Michael Bosstick: Dear Media and Skinny Confidential
Apr 30, 2023
01:00:13
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Quick takeaways
- Creators should prioritize authenticity and value for their audience, rather than focusing on pleasing critics or worrying about cancel culture.
- Building a strong, non-judgmental community is essential in podcasting, fostering a loyal and engaged audience through authentic storytelling and emotional connection.
Deep dives
Creating for the Critic
One of the main ideas discussed in the podcast is the importance of creating content for the audience, rather than focusing on pleasing critics. The hosts emphasize that when creators cater to the critics, they lose sight of their true audience and the value they can provide. They advise content creators to prioritize authenticity and value, and not to be overly concerned about cancel culture or negative feedback.
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